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Business Development Academy

Target Group Content Learning Journey Duration and Price Other Programmes Contact


Learn how to identify, develop and implement growth opportunities through Strategy and Innovation.

Business Development is about identifying, developing and implementing growth opportunities in an organisation. People who partake in Business Development may come from various professional backgrounds working in different areas or departments of an organisation which may be defined as a business unit. But what they all have in common is their entrepreneurial task or function of identifying market opportunities, designing new products or businesses and bringing them successfully to the market. 

Business Development Topics

Therefore Business Development may be considered as cross functional. It requires key skills from Strategy and Business Design, Innovation and Product Development, Market and Customer Development as well as from Leadership, Finance and Operations. With Business Development Academy you will learn how to apply state-of-the-art tools to successfully develop your business and understand how to create value through strategy and innovation.

Target Group

Business Development Academy is for middle and senior managers who are responsible for business and/or new product development as well as for entrepreneurs who want to enhance their managerial skills in how to turn innovation into business growth.


  • Strategic Analysis 
  • Strategic Design
  • Innovation
  • Business Modelling 
  • Customer Development 
  • Market Development 
  • Change Management 
  • Financial Business Case 
  • Workshop: Design Your Business Model

Your Learning Journey

Duration and Price

On-Campus Training

  • 5 Days
  • 21.10.2024 - 25.10.2024
  • Price: EUR 5,700*

*Early bird discount of 10% (register and pay before 31.05.2024).

*Price includes lunches and beverages during seminar.

*Accommodation is not included in the price. For any assistance regarding accommodation contact us.

Business Development Academy is part of International Executive Campus and also will be recognized as the in-class specialization of Certified Expert in Business Development programme.

International Executive Campus Week

The International Executive Campus week specialises in advanced executive learning topics, targeting middle to senior executives who wish to enhance their management and leadership skills. The other simultaneous programmes of the week are as follows.