Dear All,

At this stage, we are planning to conduct the "Digital Business Transformation" on "September 21 – 25, 2020" as planned. Should the current situation not improve by the end of June, we will have to postpone the programme to November 23-27, 2020. Your registration will automatically be transferred to November session and email notification will be sent to all the registered participants by 30th of June. Thank you for your understanding and stay healthy.

Contact

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Catalogue

Digital Business Transformation

Duration and Price

5 Days

September 21 – 25, 2020

Price: 4,300 EUR

Price includes beverages, lunch and two networking dinners. Accommodation is not included in the price however, for any assistance regarding accommodation please contact us.

Group discount of 10 % in case of two or more participants per company and date.

Digital Business Transformation will be recognized as the in-class Specialization of Certified Expert in Business Development programme.

Target Group

Digital Business Transformation is designed for CEOs, Managing Directors, Directors and decision makers who want to enhance their skills in developing and implementing a digital strategy for their companies.

Key Benefits

Learn about the latest developments in the digital era and acquire new skills

Understand how German “Hidden Champions” translate new technologies into business solutions during your site visitations

Manage digital change and become a digital leader

Learn the fundamentals of new disruptive technologies, digital business management and about the success factors for transforming your business

Learning Target

With Digital Business Transformation you will learn to understand the challenges and potentials of latest developments in the digital era. You will learn how to embrace the advanced digital changes, rationalise and think about strategic options, being able to create a pathway for acquiring digital skills and business growth. Throughout the course you will learn how to manage digital change and transformation programmes successfully as well as how to deal with diversity and group dynamics at a strategic level. The programme will demonstrate how established German companies transformed through innovation and adaptation to digitalization. Industry site visitations to “Hidden Champions” will give an insight in the relevance of the above mentioned topics and into digital best practices. You will examine the success of the German economy and how it is based on family-owned SMEs and mid-cap companies (“German Mittelstand”) which produce high quality products and services.

Content

Emerging Disruptive Technologies

Disruptive technologies request strategic response
Blockchain – How your business will benefit from its potential
Internet of Things - The connected ecosystem of tomorrow
Big Data – Accelerating decision making
Cyber Security – Identify your cyber risks

Digital Business Management

Digital Marketing - The new age of marketing
Managing Customer Experience (CX) – What’s different in a digital business environment
Elective 1: Industry 4.0 – The smart factory of tomorrow
Elective 2: Fintech – Revolutionizing the financial world
Digital Business “Made in Germany” – The German “Mittelstand” (industry site visitations to “Hidden Champions”)